The Jump is a gathering place with a relentless focus on customer service, value and fun. Most importantly they are looking to create a community in which they offer the highest quality, creative product and an exceptional experience. The Jump has had a long and eventful history and they hope to bring new life into their space that has been a fixture in Gallatin Gateway for decades.
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project scope
brand identity
messaging
concept & naming
signage
creative direction
collateral
The building as a whole needed to feel cohesive but we also wanted the customer experience to feel unique in each space.
For the restaurant we kept the colors deep and earth toned to evoke the “relax and stay awhile” mood that allowed customers to come in and slowly enjoy their meal and a craft cocktail.
The marketplace on the other hand needed to be brighter, faster paced and more casual. To achieve this we amped up and expanded the color palette and developed cheeky verbiage for the interior signage.
a huge thanks to:
Sign Solutions Bozeman - Exterior signage development
Rocky Mountain Embroidery - Merch Development
Oak N Fern - Photography
